The Importance Of Customer Service For A Banking Facility Essay 2571 Words | 11 Pages. CRM software is a tailored solution that helps banks implement customer-centric strategies. Customer service in banking is one of the most important ways to keep customers coming back. Research o Research methodology o Sampling o Data collection It becomes, Chapter 1 Associate Professor, Department of Commerce, 0000004755 00000 n 0000028336 00000 n Internet banking not only provides banking facility round the clock but also helps a country to get attached to the international economy as well as business. While customer service and customer experience are different, both are important parts of a strategic financial marketing plan. When you satisfy your customers, they not only help you grow by continuing to do business with you but they will also recommend you to friends and associates. By: Goiteom W/mariam, Customer service quality and customer service expectations in banking sector. The flexibility of banks to adopt changing needs and expectation of customers and bring out products/ services to suit customers is an important area in banking services. [Student Name] It is safe to say that retail banking sector have gone through tremendous changes in the past decades and in order to thrive in a fierce competition banks needs to adjust themselves to customers’ needs not only in the always changing technological environment, and in the customer services, but also in regards to its approach to sales (King, 2010, p. 264). In Oman financial service sector is controlled by the Central Bank of Oman. trailer For banks to thrive, both product and service delivery must be adequately aligned with customer expectations: achieving customer satisfaction and loyalty is essential for long-term survival (Reichheld, 2003). With time the customers develop a sense of … BANK SELECTION DECISION: FACTORS INFLUENCING THE CHOICE OF BANKING SERVICES Financial service sector in Oman has grown leap and bounds over the years. Moreover, a bank also connects the customers, A Comparative Study of Banking Services and Customer Satisfaction in Public, Private and Cooperative Banks Recommendation Conclusion, perform to the best of their abilities to retain their customers by catering to their needs. In today’s, decides the economical status of a nation. The customer getting the best response from the service provider result in the increase of profitability, the positive word of mouth and brand loyalty which is the function of the customer loyalty. Keywords: Transaction based Banking services, IT enabled banking services, We walked out disappointed and probably did not want to come back again; some customers even take into consideration in switching to another, Innovative Marketing Practices Of Selected Business Essay, The Social And Public Health Problems Essay, The Thought Of Writing Someone 's Life Review Essay, Human Resource Management : Military Training And Development Essay. 0000021418 00000 n 247 0 obj <> endobj    The bank should emphasize the importance of customer satisfaction among its employees and take further actions in order to enhance the quality of service. %PDF-1.4 %���� Banks are expecting to handle a lot more customer data, with 30% of banking executives expecting an exponential increase in the amount of digital demographic data their organization will manage over the next two years. 0000023941 00000 n Banks are more determined to retain their existing customers by providing quality services leading to Customer satisfaction. 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